Culture performance matrix

 Culture is having a moment.  You might have noticed it too.

In today’s market the consequences of under-investing in organizational culture are growing.  76% of consumers say they will discontinue their relationship with companies that treat the environment, employees, or the community poorly.   48% of America’s working population is actively job searching or watching for job opportunities.  Despite the hype, culture remains one of the most under-utilized and misunderstood growth levers.  It’s time to demystify culture and put it to work.  

How do you use culture to accelerate business performance? 

You Measure it. 

If you can’t measure it, you can’t manage it.

And if you can’t manage it, you can’t make the most of its potential. That’s why we developed the Culture Performance Matrix.

What exactly is the Culture Performance Matrix?  

A map showing how an organization’s Culture Performance (CPIs™) impact its business performance (KPIs) over time. Culture Performance Indicators (CPIs™) are quantifiable measures that show how an organization’s culture either propels or hinders its people and progress. They help leaders act upon the often under-utilized and misunderstood relationship between culture and business performance.

Why measure culture and business performance together?   

Because, after 9 years of study and experience, we’ve found that culture is highly correlated with achieving, or missing, KPIs. If you shift culture in targeted, data-driven ways, you’ll achieve your KPIs more easily, quickly, and effectively—and you’ll help your employees thrive in the process.

If you’re interested in learning more complete this interest form.

Let’s turn this moment into a movement together.

Featured Project

Global Non-Profit

Implementing various efforts to improve and heal its culture, the client needed a way to measure the impact of these efforts.
In the wake of leadership resignations tied to a public scandal, THRUUE was engaged to help the CEO and CHRO turn around a culture of low trust, low accountability, low transparency, and lack of collaboration.  

“Our partnership with THRUUE has been an essential element of our effort to re-engineer our organization’s business model. Their ability to seamlessly weave culture and strategy together helped us immensely. With their valuable and easy-to-understand assessment, we’ve been able to develop a business model that suits our organization’s current and desired culture.”

Charley Shimanski

Former President & CEO | Rebuilding Together

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THRUUE offers culture-based insights to a variety of markets, aligning business goals with human-centered solutions.

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